Case Studies

We work across multiple industries, verticals and niches. Our partners are traditional, digital, specialty or boutique agencies so the types of businesses we partner with ranges, but our strategy and our campaign foundations don’t. We apply industry/platform best-practices to all the campaigns we run to yield the best results. Results depend on the client goal or campaign of awareness, branding or conversion based goals.

We’ve outlined some of our successes below, but company names and other sensitive information has been redacted. Confidentiality is of utmost importance to us and our partners.

You can view our case studies by the campaign goal - or you can scroll down and view them all.

 

VIEW OUR CASE STUDIES BY CAMPAIGN GOAL

Select the campaign goal to see our experience delivering a particular result.


ALL CASE STUDIES

Scroll down to view all our case studies in no particular order.


Physical Therapy Recruitment Campaign

Lead Generation - PROFESSIONAL recruitment

Our client is seeking to recruit qualified, licensed physical therapists for their family of over 500 clinics with locations nationwide.

Client: Top 5 Physical Therapy Clinic Provider in the US operating in over 25 states.

Goal: Recruit qualified, licensed Physical Therapists for their offices nationwide.

Strategy: Facebook Lead Ads | Linkedin InMail

Results: 3x ROI over previous internal efforts to recruit.


Lead Generation - cosmetic dentistry

Our client is an international provider of veneer style tooth applications. Working with their network of dentists in 43 markets in the U.S. and Canada they sought to provide leads of consumers interested in the procedure to their dental partners.

Client: International Dental Application + Dentist Network

Goal: Gather consumer information and provide it directly to the clients dentist partners.

Strategy: Facebook Lead Ads | Google Ads (PPC)

Results: 50% reduction in cost per lead + 1500 new leads in 8 weeks.

Dentist Lead Campaign

E-Commerce Ad Campaign

e-commerce sales - b2b industry specific retailer

Our client is an international wholesaler of Tattoo & Piercing supplies. They wanted to increase sales on their website.

Client: Tattoo Supply Wholesaler

Goal: Increase Sales

Strategy: Facebook Ads | Google Ads (PPC) | Google Shopping | Retargeting

Results: 6,686 Conversions | $412,000 Conv. Value | 3.7x ROAS


SAAS - B2B SOFTWARE SALES - MEDICAL VERTICAL

Our client sells SAAS to Physical Therapists.

Client: Medical SAAS

Goal: Increase Leads

Strategy: Facebook Lead Ads

Results: 41 Leads so far (campaign is still new and growing).

Medical SAAS Ad Campaign

App Download Campaign

SAAS - B2C & B2B - APP LAUNCH / APP DOWNLOADS

East-coast based start-up launching into multiple new markets wants people to download and use their app. They fill a niche in the construction industry.

Client: Mobile App + SAAS Start-up

Goal: App downloads | General awareness in their market | B2B leads

Strategy: Facebook Ads/Leads | Google Ads (PPC) | Google UAC | Retargeting | YouTube Ads

Results: 6,000+ App Downloads | 500,000+ YouTube Views | 450+ B2B Leads


HOME SERVICES/CONTRACTING - LANDSCAPING COMPANY

Our client is a full-service landscaping company serving several communities in the north-eastern U.S.

Client: Landscaping Company

Goal: Increase Phone Calls

Strategy: Google Ads (PPC)

Results: 1,517 calls generated | 98 Newsletter Signups | 218 Web Form Fills

Landscaping Ad Campaign

Automotive Insurance Digital Ad Campaign

LEAD GENERATION - INSURANCE - AUTO/HOME/LIFE/COMMERCIAL

Our client seeks to generate more automotive insurance quotes in the state of Florida.

Client: Auto, Home, Life Insurance Provider

Goal: Increase web leads & phone calls

Strategy: Facebook Ads/Leads | Google Ads (PPC) | Retargeting

Results: 35% Decreased CPL | Average 80 Calls p/m | 25 Web Forms p/m


TELECOMUNNICATIONS - B2B & B2C

A local ISP serving 1 state seeks to raise awareness of their brand and offerings.

Client: Internet Service Provider

Goal: Increase awareness

Strategy: Facebook Ads | Mobile Geofencing | Retargeting | YouTube Ads

Results: 600,000+ Views | 40% View Rate | 550k U-Imp | 22k Clicks | 4.10% CTR

ISP Awareness Campaign

University Media Advertising Campaign

MARKETING & ADVERTISING - AGENCY SERVICES

South Florida based specialty media agency seeking to attract university/college campus advertisers.

Client: Media Agency

Goal: Increase University Advertising Leads

Strategy: Google Ads (PPC)

Results: 9 Web Forms p/m | 11 Phone Calls p/m


STUDENT RECRUITMENT - UNIVERSITY / HIGHER ED.

Our client is a state university seeking to recruit more students year-round.

Client: State University

Goal: Increase Student Leads

Strategy: Facebook Ads/Leads | Google Ads (PPC) | Retargeting

Results: 100+ Website Leads p/m avg. | 40 Phone Calls p/m avg.

Student Recruitment Campaign

Trade School Student Recruitment Campaign

STUDENT RECRUITMENT - TRADE/TECHNICAL SCHOOL

A specialty trade school for PC/Cybersecurity seeks to attract more student recruitments within a very defined area of the northeastern U.S.

Client: Cybersecurity School

Goal: Increase Student Leads

Strategy: Facebook Ads/Leads

Results: 145+ Web Leads | 241+ Facebook Leads


RETAIL - B2C ELECTRONICS/APPLIANCES

A local appliance and electronics retailer wanted to boost their social media presence by running a contest to give away a new flat screen TV.

Client: Electronics & Appliance Retailer

Goal: Increase Social Media Presence

Strategy: Facebook Ads

Results: 2,721 Entrants | 2,128 Emails Collected | 533 Shares | 746 Likes | 21k Contest page visitors.

Social Media Promotion

Car Dealership Service Ad Campaign

AUTOMOTIVE - B2C - SERVICE

A Hyundai dealer in the Northwest wanted to increase visits to their service department. They made a special offer for oil changes which we promoted.

Client: Car Dealership - Service Offer

Goal: Increase Service Appointments

Strategy: Facebook Ads

Results: 33 new oil change offers redeemed in 1 month.


GOVERNMENT - SEASONAL INITIATIVES

The Department of Transportation (state) wanted to increase awareness of their DWI/DUI campaign during the holiday season.

Client: Department of Transportation (state)

Goal: Increase Awareness

Strategy: Facebook Ads | YouTube Ads

Results: 677k Imp (YT) | 250k Views (YT) | 37% View Rate (YT) | 72k Imp (FB) | 46k Reach (FB) | 8299 Post Engagements (FB) | 3k Clicks (FB) | 4.18% CTR (FB)

DOT Ad Campaign - Don’t Drink & Drive

Google Grants Campaign Management

Google Grants Campaign Management

NON-PROFIT - VOLUNTEER & DONATION RECRUITMENT

Our client is on a mission to cure leukemia and all forms of blood cancer. They are seeking bone marrow donors and monetary donations.

Client: Bone Marrow Donor Foundation

Goal: Increase Donors & Monetary Donations

Strategy: Facebook Ads | Google Ads (PPC) | Google Grants | Retargeting

Results: 50% Increase in CTR | 10% Conversion Rate | 1700+ Conversions


FINANCE - B2C CREDIT & LOAN PROGRAms

A local credit union wanted to recruit more leads for their personal loans department.

Client: Local Community Credit Union

Goal: Increase Leads

Strategy: Google Ads (PPC)

Results: Average 25 Leads per week

Credit Union Ad Campaign

Gourmet Food Ad Campaign

E-commerce - retail sales b2c - specialty food

A ultra high-end gourmet chocolatier wanted to capture more sales over the holidays in the U.S.

Client: Gourmet Chocolatier

Goal: Increase Sales

Strategy: Google Ads (PPC) | Google Shopping | Retargeting

Results: 1,757 Conversions | $154,000 Conv. Value | 7.7x ROAS


E-COMMERCE - RETAIL SALES B2C - SPECIALTY FOOD

A seafood purveyor with a specialty for fresh Alaskan Seafood wanted to capture more sales over the holidays in the U.S.

Client: Gourmet Seafood

Goal: Increase Sales

Strategy: Facebook Ads | Google Ads (PPC) | Google Shopping | Retargeting

Results: 519 Conversions | $116,000 Conv. Value | 10.5x ROAS

Seafood Ad Campaign

Appliance & Electronics Retail E-Commerce Campaign

E-COMMERCE - RETAIL SALES B2C - Electronics

A big box retailer with locations throughout the southeastern U.S. wanted to increase sales through their website.

Client: Electronics & Appliance Retailer

Goal: Increase Sales

Strategy: Facebook Ads

Results: 600 Conversions | $244,000 Conv. Value | 8.3x ROAS


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